MBA Marketing & Communication

Advance your career with an MBA in Marketing and Communication, designed to build your strategic and analytical skills. Prepare for high-demand roles like Marketing Manager, Brand Manager, or Digital Marketing Specialist.

MBA Marketing and Communication:

Program Overview

Marketing professionals are increasingly in demand across global industries, even in challenging economic conditions. Marketing Manager, Brand Manager, Digital Marketing Specialist, Marketing Project Manager… these roles open doors to fast-growing companies and strategic career paths.

Earn the RNCP-certified “Marketing Manager” Title (Level 7), awarded by ESGCV and registered under RNCP No. 35962 by decision of France Compétences

Admission Requirements

• Hold a Level 6 diploma or certified title (Bachelor’s degree)
OR
• Have validated 180 ECTS credits and provide proof of at least 2 years of professional experience in marketing or a related field
OR
• Apply via a VAPP portfolio (Validation of Prior Learning and Experience):

Level 5 diploma (Bac+2) + minimum 3 years’ professional experience

Baccalaureate (Level 4) + minimum 4 years’ professional experience

Level 3 diploma (CAP/BEP) + minimum 6 years’ professional experience

Duration & Intake Dates

• Program length (Work-Study / Alternance): 24 months – 805 hours
• Intake dates: Flexible, enroll at any time of the year

Career Opportunities

Graduates of this program can pursue careers such as:
• Marketing Manager
• Brand Manager / Product Manager
• Digital Marketing Specialist / E-commerce Marketing Manager
• Marketing Project Manager
• Marketing Analyst / Marketing Research Officer
• Customer Experience Manager

Learning Outcomes

This program develops all the skills required to excel in marketing management, combining strategy, analytics, and execution. You will learn to:
• Design and implement marketing strategies aligned with business objectives
• Execute campaigns across traditional and digital channels
• Analyze market trends and consumer insights to optimize results
• Manage marketing projects, lead teams, and monitor KPIs for performance improvement